Category Archives: Featured

Top 5 Practice Wear Trends for 2018-2019

Top 5 Practice Wear Trends For 2018-2019

By Heidi Weber

Published on September 10, 2018

HERE ARE My Top 5 practice wear trends for 2018-2019

Our athletes are walking billboards for our gyms everyday. We dress our athletes for success at practice, showcases, and events so getting our items lined up early is key

Here’s a list of some of the hottest trends for practice/gym wear this season.

Looking Great

without Breaking the Bank!

1. Sublimation is back

In the current competitive market you can pick up a completely custom designed sublimated practice set from $30-$45 from most companies.

You can design your wear to be simple and clean or busy and colorful the sky is the limit and now it won’t cost you an arm and a leg.

2. Jerseys

Baseball jerseys were all the rage last season and you’ll continue to see them this year too.
But take into consideration all the Jersey possibilities out there:
Soccer, Basketball, Hockey, Baseball…
All these jerseys can be customized for your gym and teams… start the next trend with a new Jersey style.

3. Cover Up Tanks

Tanks are hot hot hot and aren’t going anywhere. You can mix and match your gyms brand and team names with cover up tanks design specifically for your brand and your message.

Remember youth and adult tanks that match don’t always come in tons of color options so be creative with your ink colors instead of the tank color itself

4. Crop Tees/Tanks

Taking it back to the Old School you’ll be so cool. Crop boxy tanks and tees are back and great for uniform cover ups and gym practice wear. They are loose and comfy and have that 90’s appeal that you see in fashion this season.

5. Crew Neck Sweatshirts

Hoodies are a thing of the past and oversized crew neck sweatshirts are the go to.

These are easy to get over your hair and have a variety of color options and even better a much larger canvas for design and branding.

Not all designs are created equal.

So shop with companies that get who you are. ASCE is always looking for new trends and new ways to help you distinguish your brand and your gym vibe.

We offer sales and specials every month on various products. Shop smart with specials and sell more with rad designs that everyone loves.

“In an industry where your name is your brand, design matters”

You can look amazing in every design when you shop with companies that take the time to  know you, your style, and your message.

In an industry where your name is your brand, design matters.  You don’t have to break the bank for great apparel that your athletes and coaches will love to wear!

Shop now: www.americanspiritandcheer.com

Social: @asce_asce

Email : sales@ascestaff.com

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6 Exercises To Strengthen and Improve Your Back Tuck

Back Tuck Excersises

By Jason Mason

Updated September 4, 2018

6 Excercises to strengthen and improve your back tuck

We all remember that first time landing our standing back tuck.



The feeling was amazing.  The set, the flip, everything finally clicked.  The moment you landed you heard all of your teammates and coaches screaming for you!  It was unreal.  Now it’s time to perfect that back tuck so that you can gain consistency, confidence and move on up the progression ladder to standing fulls.  Not sure of what exercises to do to strengthen your mind, body and tuck?  We’ve laid it out for you below.  Follow these awesome back tuck exercises to strengthen you back tuck so that can be ready to advance your skills to the next level!

Back Tuck Exercises

Back Tuck Excersises
  1. Box Jumps – This exercise helps change the distance in which an athlete sits.  Maximum height for a tuck is not achieved when they sit the same way they sit for a back handspring.  Typically the tuck is taught after the back handspring so teaching the athlete proper jump technique for maximum height is a must!
  2. Backward rolls – If you can’t do a backward roll how do you expect to be able to do it in the air and then land back on you feet?
  3. Snatch, Clean, Deadlift – These exercises promote triple extension.  That is full extension of the ankles, knees, and hips.  These movements done at a fast speed and with or without weight help promote the body mechanics needed.  Have you ever been jealous of someone who has never tumbled but is athletic and played other sports who just out of the blue throws a standing tuck?  It’s usually because they have all the building blocks from other sports.  Drill Drill Drill and your Skill will follow!



4. Knees over shoulders/Toes to bar (core)  a strong core and hip flexors are a must!  A standing tuck requires speed when rotating.  A strong core and hip flexors help increase your how fast you rotate.  If you do not have a bar or need less resistance to start.  Grab a panel mat, squeeze it above your head (smallest way), then roll up/leg lift getting your shins to touch the mat.

5. Hip Thrust/Glute Bridge –  Glutes are one of the assistant muscles that complement your quads and hamstrings in increasing your jump height

6. Jump Rope – Increasing calve strength and in a plyometric form.  Quick contractions, endurance, and improving upon another assistant muscle for jumping!

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Can I start Cheering in College?

Can i start Cheering in college

By Steve Pawlyk

Published August 15, 2018

Can I start cheering in college?

Yes you can!  I am living proof!!

I played all types of sports growing up such as hockey, baseball and football.  When I stepped on to a college campus for the first time that all changed.  Despite being recruited to play hockey at numerous colleges, i chose to attend a university that didn’t recruit me.  I pressed my luck and tried out as a walk-on.  Even though I made the practice team I was dissatisfied and chose not to continue.  Turns out that this was the best decision of my life.  Why you ask?  Because I was introduced to (college) cheerleading!  And I haven’t looked back.

Let me tell you how it all started.  One day I was walking out of the cafeteria and noticed some people engaging in what I could only describe at the time as a circus act.  These guys and girls were throwing each other around like rag dolls.  I thought this was interesting and continued watching.  As I was about to walk away one of the female athletes approached me and asked if I wanted to give it a try.  I declined at first, but she followed with the line that changed my life forever.  What did she say that completely altered my life and has led me to writing this right now?  She said, “if you try, you’ll get to touch my butt”.  With a twinkle in my eye and excitement surging through my body I said, “yes, yes I would like to touch your butt.  Please show me how”.

College cheerleading is one of the few sports that you can really learn and perfect in a couple short years.

Although I was extremely athletic and strong, nothing could have prepared me for the journey on which I was about to embark.  Cheerleading, especially college cheer, if very nuanced, but can be learned with no prior experience.  When you’re surrounded by other high-level athletes, learning almost becomes contagious.  In one year I went from knowing absolutely nothing to being a pretty good coed stunter.  Although there was much to still learn, I was well on my way.

College cheerleading is one of the few sports that you can really learn and perfect in a couple short years.  When you ask around as to how many athletes, guys in particular, started cheering in college the numbers are staggering.  Although guys are becoming involved with  cheer at younger and younger ages with the rise and popularity of allstar cheer, you will find that at least 50% of guys don’t start until they are in college. 

This is less true for female athletes, but there are still a number that I have encountered that hadn’t cheered until the college level.  Most were prior gymnasts wanting to continue using their skills despite their school not offering a gymnastics program.   Therefore, they end up on the cheer team.

When it comes to college cheer, it’s never too late. 

It seems that in most cases there is no prior skill needed.  There are some amazing teams that require some prior involvement, but a super majority of college teams are happy to take any guy or girl off the street who are willing to work and put the time into perfect their skills.

So don’t fret.

If you want to give college cheer a try, then do it!  You’ll never know what could happen unless you try.  I couldn’t imagine that one stunt in front of the cafeteria my freshman year would have turned into a career in cheerleading.  If you want it, go do it!

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CHEER WIKI

College Cheerleading Scholarships Are A Thing!

College Cheerleading Scholarships Are A Thing!

College Cheerleading Scholarships

By Steve Pawlyk

Published August 6, 2018

Picture this: It’s your senior year of high school...

You’ve been cheering for most of your life. You’re not ready to hang up your pom poms. You’re thinking, what’s next? Can I cheer college? Well of course you can, but…college, especially your dream school, can be so expensive.  Then it hits you like a fabulous toe touch! College Cheerleading Scholarships!  But wait…




Do schools actually offer scholarships for cheer?

of course they do!

All full of excitement like you just received your cheer mix for the current season you run to your computer and google “college cheer scholarships”. You quickly realize that you can’t find a complete list of schools that offer some sort of scholarships. Now you feel defeated like you just dropped your group stunt and your responsible for another full out! But, hey. Don’t worry! We’ve got you covered :)

Here is the 2018 list of university and college cheerleading scholarships!

Keep in mind that scholarships can come in many forms.

Some school may offer money (full rides available), stipens for books & materials, room and board, name brand apparel, free travel and more. If you want to know more about a school’s program or what they offer just contact the coach from that school and ask! :)

Not sure who that is?

Contact us and we’ll help to put you in touch!

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10 Simple tips for a productive season

10 Simple Tips For A Productive Season

By Heidi Weber

Published on July 26, 2018

10 Simple Tips for a Productive Season

For the Love of Coaching…

For most of us gym owners, directors and coaches, the love of cheerleading has been the driving force for a die-hard commitment to competitive cheerleading over the past 30 years. The passion for the development and growth of the sport has kept us motivated work tirelessly for the advancement of cheerleading for the future generations.

Going into the 2018-2019 season we have put together a list of 10 simple tips for a productive season. These are reminders that passion and love is inspiring, but won’t pay your rent, practice wear and competition fees.
With an ever competitive marketplace growing around us, we must always remind ourselves that the industry we love is also a business full of overhead, increasing variable costs, and demanding customers. The ever real pressure of staying competitive and relevant exists daily so why not start the new season with a plan that allows for goals, boundaries, and peace of mind.

10 Simple Tips for a Productive Season

  • Accept now that you can never make everyone happy. You are not a cupcake.  You can’t bring happiness to everyone. Some people just can’t be satisfied. This can be a huge time and energy sucker so decide now to let that go.
  • Identify your best customer. Who is your best customer and the easiest to recruit to your gym? If it’s your mini level 1 and beginning rec tumblers who are excited then spend extra time encouraging them to invite friends and even highlight them on social media pages, newsletters and etc. A little recognition goes a long way.
  • Make extra money. Plan additional money making activities that are good for your customers and your bottom line. Parents night out, drop in gym time during black friday, preschool or homeschool classes. Plan a minimum of 1 event per month to drive up additional income. This can be done in about 15 minutes on a downloadable blank calendar for the whole year.
  • Don’t compare yourself to nearby Gyms. You are your own brand. People are buying you and everything that comes with you. Sell yourself and don’t worry about others around you. Repeat this to yourself every time the opportunity arises to feel less than the other guy.
  • Laugh and Smile. Laughter and smiling is contagious. Your staff will follow and then your athletes make it a habit to bring a positive vibes to your gym daily.
  • Find and Assign. Everyone on your staff has a special talent and strength. Find it and assign them a task within your program that highlights this strength. If you don’t know what their strengths are …. Ask them. Let them lead in the areas they are strongest and you will grow and relieve your own stress.
  • Share your vision. People love to buy into a vision for success. Share your vision and passion out loud with your staff, kids and parents. Set reasonable goals that bring satisfaction.
  • Don’t sweat the small stuff. It’s easy to lose an entire day or week on small tedious problems that arise in everyday gym life. Look at your circumstances and decide where they land on a scale of 1-10 in term of long-term importance. If they are less than a 6 let them go.
  • Be open to Change. If something comes your way that seems like it would be a great fit for your gym, athletes and families then try it. You can always switch back.
  • HAVE FUN. Only 1 team per division can win at each competition you attend. You may be that winner most times or it may be few and far between, but the enjoyment of your program comes from the year long journey each season. Don’t forget the FUN and your families and athletes won’t either.

Cheers to 2018-2019 take a deep breathe and enjoy a laugh!

[arve url=”https://www.youtube.com/watch?v=WifF0kZ0zp4″ thumbnail=”46677″ /]
 

Heidi Weber Signature 2019

Best 16 Cheer Songs of 2018 to keep you cool

Best 16 Cheer Songs Of 2018 To Keep You Cool

16 Best Cheer Songs of 2018

By Steve Pawlyk

Published July 18, 2018

The 2018 season is here! Seems like just yesterday you were at Worlds and/or Summit. Boy does time fly. You’ve taken you “vacation”, evaluations are done and teams are set. Now it’s time to practice. I know you love being back in the gym with your amazing athletes. But, I know one thing you could do without…this summer heat! Let us share the 16 Best Cheer Songs of 2018 to keep you cool this summer. Your kids will thank you!

  1. One Kiss – Dua Lipa
  2. The Middle – Maren Morris
  3. No Tears Left To Cry – Ariana Grande
  4. God’s Plan – Drake
  5. Flames – Sia
  6. Freaky Friday – Little Dickey
  7. All The Stars – Kendrick Lamar
  8. Love Lies – Khalid & Normani
  9. Nice For What – Drake
  10. This Is America – Childish Gambino
  11. Friends – Anne-Marie
  12. I like It – Cardi B
  13. Solo – Clean Bandit
  14. Back To You – Selena Gomez
  15. Make Me Feel – Janelle Monae
  16. Havana – Camilla Cabello





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IPP's Premade Mixes are USA Cheer Compliant and customizable!  Add Sound FX, swap songs, & more!  Add your Team Name to the mix for only $10! 

SLAM artwork
Full_Out_130 mp3 image
1 minute cheer mix
WAKE UP THE FIRE
SLAM artwork
WAKE UP THE FIRE
Full_Out_130 mp3 image
1 minute cheer mix




10 Cheer Songs of 2016 To Motivate Your Team

10 Cheer Songs Of 2016 To Motivate Your Team

2-4-6-8 it’s your time to Motivate!

Hey coaches! This one’s for you. Among your many duties, one of the most important thing you can do is motivate your team.  As we know, not every practice or performance will go as planned. It’s at these time that you must rise up and be the leader that your team needs.  One sure way to light a fire under your team is to pick songs for your mix that really keep your kiddos going. Music is a key element to your practice and performance so we thought that we’d help you out and prepare a must have list of cheer songs for your routine.

So here we go! These are our Top 10 essential cheer tracks of 2016!

1. Don’t Let Me Down – The Chainsmokers

[arve url=”https://www.youtube.com/watch?v=Io0fBr1XBUA” /]

2. Controlla – Drake

[arve url=”https://www.youtube.com/watch?v=76qwpyMRamg” /]

3. Into You – Ariana Grande

[arve url=”https://www.youtube.com/watch?v=1ekZEVeXwek” /]

4. Send My Love – Adele

[arve url=”https://www.youtube.com/watch?v=fk4BbF7B29w” /]

5. Panda – Designer

[arve url=”https://www.youtube.com/watch?v=E5ONTXHS2mM” /]

6. Cold Water – Major Lazer

[arve url=”https://www.youtube.com/watch?v=a59gmGkq_pw” /]

7. Treat You Better – Shawn Mendes

[arve url=”https://www.youtube.com/watch?v=lY2yjAdbvdQ” /]

8. Work From Home – Fifth Harmony

[arve url=”https://www.youtube.com/watch?v=5GL9JoH4Sws” /]

9. Needed Me – Rihanna

[arve url=”https://www.youtube.com/watch?v=wfN4PVaOU5Q” /]

10. Cheap Thrills – Sia

[arve url=”https://www.youtube.com/watch?v=31crA53Dgu0″ /]
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